WWII Era Main Gas Cookers Advert – Post-War Bananas Rationing Ephemera UK

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Item ID: 297238782680
eBay Seller ID: britishfareasttraders
eBay Store Link: View this item
Category: Collectables:Advertising Collectables:Other Advertising Collectables
Condition: In decent condition. Please check our images.

WWII Era Main Gas Cookers Advert – Post-War Bananas Rationing Ephemera UK

A rare post-war utility advert blending humour and hope — perfect for collectors of WWII homefront memorabilia.

Measurements: approx. 3 3/4 x 2 5/8 inches
Dates: n/a
Condition: In decent condition, please see images. 
Internal notes: QC passed

Imagine Britain at the close of WWII: ration books still in use, bananas a rare luxury, and anticipation brewing for life’s return to normal. This poignant yet cheeky vintage advert captures that exact sentiment with a clever juxtaposition — a bunch of bananas and the words: â€œThey’ll be available soon!” Not just the bananas, but Main Gas Cookers, fitted with the revolutionary Mainstat oven heat control. This original wartime print echoes the hopeful voice of a nation eager for peace, prosperity, and kitchen comforts once again.

Printed likely around the late 1940s, this advertisement for Main Gas Cookers speaks volumes beyond its compact dimensions (approx. 3¾ x 2⅝ inches). It’s more than a product pitch — it’s a window into a Britain preparing to transition from war to home rebuilding. The slogan not only plays on food shortages but symbolises a nation’s anticipation of abundance, ease, and domestic rebirth. This piece is in decent vintage condition with a clean typeface, crisp illustration of bananas, and bold logo placement that all contribute to its display appeal.

For enthusiasts of British wartime ephemera, post-war industrial advertising, or kitchen appliance history, this is a treasure that brings together humour, resilience, and domestic ingenuity. To own this is to hold a reminder of how even the most ordinary appliances carried the weight of national recovery. Preserve a slice of history that fed more than stomachs — it fed hope.