1944 Liberty Shoes Ltd. Leicester ENGLAND WW2 Print Ad

May 21, 2025 8:10 pm
admin
No Comments
advertising collectables collectables other advertising collectables
Share this:

Loading

Contents

eBay Listing Spotlight

Item ID: 296816199637

eBay Seller ID: britishfareasttraders

eBay Store Link: View this item

Category: Collectables:Advertising Collectables:Other Advertising Collectables

Condition: In decent condition. Please check our images.

Description

1944 Liberty Shoes Ltd. Leicester ENGLAND WW2 Print Ad

Measurements: approx. 3 5/8 x 5 1/8 inches
Product/Business/Organisation: Liberty Shoes Ltd. Leicester
Publication: Weldon’s Ladies Journal November 1944
Condition: In decent condition. Please check our images.
Internal notes: QC passed

This 1944 ad for Liberty Shoes Ltd. of Leicester presents a fascinating glimpse into wartime Britain, when comfort and durability were paramount, especially in products for women enduring the strains of the home front. The tagline “Walk with Liberty” pairs with the promise of comfort and relief for “tired feet”, emphasising that Liberty Shoes were crafted with both style and practical comfort in mind. With the rigours of wartime rationing and resource scarcity, the brand reassures customers that each pair is made with “scrupulous fairness”, acknowledging both the demand for quality shoes and the challenges of supply shortages.
The depiction of a stylish, confident woman in the ad, coupled with Liberty’s reputation for comfortable fittings, speaks to the era’s dual focus on maintaining morale and functionality. Liberty Shoes wasn’t just offering a product—they were offering reliability, an assurance that even during wartime, women could still experience style without sacrificing comfort. The subtle message in the phrase “Don’t blame the shop for shortage” reflects the hardships of wartime supply constraints, reminding readers that Liberty Shoes was doing its best to meet demand fairly.
For collectors and historians, this ad is not merely a promotion but a reflection of the cultural climate of 1944. It captures the resourcefulness and resilience that defined Britain during World War II. The Liberty Shoes brand became more than just footwear; it was a symbol of stability and an essential part of daily life, providing a sense of normalcy and relief amid the challenges of the time.

Image Gallery

IMG 20241114 0006

Why Collectors Love This

At British & Far East Traders, every item tells a story. This listing is more than just a piece of ephemera, collectable, or vintage design — it’s a fragment of cultural memory, waiting to be rediscovered and appreciated anew.

Whether you’re a seasoned historian or simply enchanted by old-world charm, this item has been selected to resonate deeply with your passion for timeless heritage.

From Our Founders

Discover the timeless beauty of antiques, vintage treasures, and unique collectables with British & Far East Traders — where nostalgia is our language and zen is what we do.

If you’ve fallen for more than one item in our collection, we’re happy to offer combined shipping — a thoughtful way to save on postage and bring home even more pieces of the past.

Happy treasure hunting, always.
With warm regards,
British & Far East Traders

Stay Connected with Us

Categories: advertising collectables, collectables, other advertising collectables
Share this:
admin

https://britishfareasttraderspartners.co.uk

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Posts

collectables photographic images photographs

21 043 Steam Train Photo 19 Nov 2002 Huanan Coal Railway Mule Cart Winter Scene

May 22, 2025
admin
collectables photographic images photographs

21 043 Steam Photo Nov 2002 Huanan Coal Railway Winter Steam Train Scene CR680

May 22, 2025
admin
collectables photographic images photographs

21 043 Steam Photo Nov 2002 Huanan Coal Railway Winter Steam Train Scene CR681

May 22, 2025
admin
collectables photographic images photographs

21 043 Steam Photo Nov 2002 Huanan Coal Railway Snow Steam Freight Scene CR682

May 22, 2025
admin
error: Content protected!